“LYNDA FLORAE’S BOLD MAKEUP LOOKS BURST WITH JOY AND COLOUR” DAZED BEAUTY.
“LYNDA FLORAE’S BOLD MAKEUP LOOKS BURST WITH JOY AND COLOUR” DAZED BEAUTY.
LYNDA
Lynda Florae is a Paris-based makeup artist and content creator known for her striking abstract and editorial inspired looks. Precisely painted yet playful, her creations explore gradient, shape and colour in a bold celebration of self-expression, using makeup as her medium.
Lynda’s work frequently goes viral, reaching millions across her Reels. As well as being recently featured on the official @instagram account, she was also spotlighted by Dazed Beauty earlier this year as a leading creative voice redefining beauty globally.
PREVIOUS PARTNERSHIPS
To celebrate Fashion Week, Lynda collaborated with Zalando on some standout content. Lynda took inspiration from a statement Loeffler Randall Bow Bag to create an all-pink makeup look that seamlessly blended fashion and beauty. Featuring products from MAC, Too Faced, and NYX, the video gained over 1M views across Zalando’s channels, boosting the visibility of Zalando Beauty during this key calendar moment.
Lynda partnered with non-profit On The Edge to raise awareness for endangered species through the art of makeup. Inspired by one of the world’s most vulnerable creatures, she created an eye catching look blending beauty and conservation. The collaborative Instagram post became On The Edge's top-performing Reel of the year, significantly boosting their reach and helping them connect with new audiences.
As part of her ongoing collaboration with indie makeup brand Glisten Cosmetics, Lynda was briefed with creating a unique, reactive flower look using a plastic bag filled with water. She executed the concept flawlessly, delivering a visually striking design that showcased her creativity. The video was shared across Glisten's social channels gaining an impressive 216k organic views.
Lynda created a video for the Urban Outfitters EU TikTok as part of their #LetCreatorsCreate series. The brief was to find inspiration in everyday moments and create a makeup look inspired by a piece from their collection. The beautifully shot video offered an insight into Lynda’s creative process, sharing where she draws inspiration from and how she translates that into her stunning beauty looks.
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